46% of all Business Cards End Up As Leftovers in The Box
Business cards can be the biggest boon to your business or the biggest boondoggle.In this new book from BIG Mike McDaniel, advertising guru, you will learn how to make the little piece of stiff paper sit up and bark for you and your business.Order half as many or make a plan to use them as marketing tools!

Originally businesses did not have street addresses, so business cards were miniature maps with directions. The evolution into a major marketing tool has taken centuries but today the little card stands as the most powerful toll you can use to grow your business.
BIG Mike McDaniel, 40 plus year advertising veteran, has written this highly detailed book that covers all aspects of business card design, use and distribution.
The elements that should be on your card are important, but too many and the impact is lost. Learn how much information should be there.
People in business everywhere suffer from, or under, the “who cares about business cards thinking.” Helen had no part in the decision about her cards, nor any handle on the time table. In fact she went almost three months using Fred’s old cards, a magic marker signifying Fred’s departure. Perhaps the boss wanted to be sure she would stay before he coughed up a whole 50 bucks for new cards.

Some car dealers print thousands of clever cards with a dealer logo and telephone number and a big white space in the middle for the new salesperson to write in their name. The turnover cost reduced by the cost of a box of cards.
There is a whole lot more to business cards than meets the eye.
And that’s what it’s really all about, meeting the eye, making an impression. What kind of impression does a marked out card give, or one with a handwritten, or computer label name.
There is help. Everything you need to know and understand about business cards in one handy, easy reading, digitally downloadable book.
Reading “Business Cards - Front to Back” is like having a marketing expert holding your hand at every turn in the design and distribution of your new cards.

I really enjoyed the book. Great job, and as an printer selling thousands of sets of business cards over the past 24 years, I can truly say that I wish many of my customers would have read your book before ordering.
Dan Surface, owner
Ram Business Services
Ft Wayne Indiana

The trouble is what gets put on most business cards gets about as much attention as the 12th commercial in a row in an old TV movie.
The problem is not just the design of the card, but more importantly the selection of the information that goes on that design.
It should all tie together for a common goal, that of making a good impression on your behalf and being kept handy for that all important “Let’s do business” call.
Look at your business cards.
How many are still left in the box? Half? More? Embarrassing!
Not only should you have a miniature billboard out there pitching its heart out for you, you should have hundreds or thousands shouting what you do and how you can help. “Business Cards - Front to Back” shows you, in step by step detail, how to put your best card forward.
This is NOT a book of pictures of other people’s business cards, but a book packed with the concepts and rules for designing your own card, one that will work tirelessly for you and one you will have to reorder many times. No more cards left in the box.
“Business Cards - Front to Back” was written by veteran advertising guru BIG Mike McDaniel and it covers business cards completely. It can be your guide for planning and printing a great card. BIG Mike has written seven books for people in business and he has gray hair. He knows his stuff, and you will, too.
Have you seen people fumbling for their cards when asked for one, checking pockets, purse, rummaging and apologizing? This is just one of hundreds of topics addressed in BIG Mike’s book. You will learn how to carry them and how to produce them faster than a magician’s rabbit.
You will learn the philosophy behind what goes where on your card and why some things work better than others. You will get the special tricks that make people remember you and your business card. There’s a lot of cautions inside, too, so you don’t make the same mistakes that have crippled new business contacts for others.
You will uncover the “little things” that say “professional” and “together” and “I’ll remember you!”
There a section on “mixers” and ”networking” and how you can get your cards in many hands without appearing pushy. You will learn the way to get others to ask you for your card.
Your little business card demands understanding. It is the hardest working tool in your marketing arsenal. This book can help you use it to its fullest advantage.

This is one of the best books I have ever seen about business cards. Most just show pictures of cards the author thought were neat. You explain what makes it neat, and what makes it stink.
Joan Stewart
The Publicity Hound
Publicity Hound.com
Here are just some of the questions you will find answers to in this definitive book.
Should my name be in the middle or at the bottom right?
Do I put my picture on the card?
What about those folding cards?
How many telephone numbers do I use?
Is my beeper number important for my card?
What is more important, me, or my company?
Should I put something on the back?
How about a colored card, maybe green, for money?
What’s the best way to pass out my cards?
Should I use my cards with personal business, gifts?
How can I sort and keep the cards others give me?
What do I say to the printer when I order new cards?
Can I print them myself with the little blanks from the Big Box?
Getting and using an effective business card is a MAJOR part of your marketing effort. “Business Cards - Front to Back” can help you get on the fast track to untold riches through more and better business.
The humble business card can be your most powerful advertising and marketing tool.
“Business Cards - Front to Back” is the one business card book you should have before you make any decisions about more or extra cards. And you can have it by instant download.
Order your copy today, only $27
Don’t make a business card move without it. Learn why business cards are so important to your business image. What your card says about you when presented speaks louder than you can shout.
You can be reading this book and implementing the concepts inside in a matter of minutes. It comes by instant download. You can store it in your computer, or print it and take it with you to read at home, while traveling (or …other places).
BONUS... if you order now
When you order “Business Cards - Front to Back”, we will also send you a rare book filled with modern day money making ideas and principles uncovered after 125 years.
Written by the “Shakespeare of Advertising”, PT Barnum’s classic book, The Art of Money Getting has been rediscovered as a modern-day primer for personal finance. PT Barnum offers timeless advice on accumulating money, lots of it. Even though the author died in 1891, his words live on with sage advice and council. Making money is an art. PT Barnum details his rules and principles to live by to achieve true financial independence.
Now you can have your very own copy of this timeless book, written by the man who coined the phrase “The Greatest Show on Earth” absolutely free when you order “Business Cards - Front to Back”.
The Art of Money Getting comes exactly as PT Barnum wrote it, not one word edited or changed. You can even send it to friends if you like. Print it and take it with you for a great read while traveling. The Art of Money Getting is a great and easy read. PT Barnum’s style of writing is, well, refreshing.
I want my grandson to read this phenomenal book as soon as he
learns to read. It should be called The Golden Rules for Making
Money. I wish I had seen this book 40 years ago!”
Arthur Farnsworth
Grandfather and Business Owner
Miami Beach, Florida
The Art of Money Getting is not about PT’s promotions or his grand advertising, although in choosing PT Barnum for special recognition LIFE magazine dubbed him "the patron saint of promoters", this book is full of timeless advice, common sense and practical ideas about getting and keeping money. Who better to write such a book than the man who made a lot of money and kept most of it.
“Business Cards - Front to Back”, the definitive book for designing and creating business cards that work for you, AND the PT Barnum Classic “The Art of Money Getting”, both books… $27 with instant download.
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Big Ideas Group - Post office Box 598 - Dugger Indiana 47848