Put on your imagine cap and dream along with me as I tell you a little story.
You are waiting to get on the airplane and you get bumped into First Class (I said this was a dream). Rich “Corinthian” leather seats, only two across, arm rests between the two, exemplary service, plus, you get to board the plane first.
You sit there watching all hapless underlings file into the back of the plane. You have even been given a drink, before takeoff.
You begin casual conversation with your seat mate, an average looking fellow, wearing a nice but not over expensive suit, polished shoes, loafers, and a tie that doesn’t attract attention.
He has one of those Blackberry things and just checked the weather for your destination city. If clouds don’t move in before you land it should still be pretty. The captain announces the take off and you are amazed at how little noise there is up front. Wow, first class.
You ask your seat mate if the flight is taking him home or away from home. He says he is leaving on the jet plane, how about you? You say you are on your way home and introduce yourself.
Then he does it. Asks the question that has killed more future business than any other.
“What do you do?”
“I, err.. lemme think…” Wake up, this is a dream…
What should you say? Now’s not the time to be thinking of your answer, or stumbling and bumbling with some ad-lib spur of the moment I-sure-hope-this-works answer.
Anytime you are in the presence of a stranger you must be ready for the “What do you do” question. And if you answer in 13 words or less, you can have them eating out of your hand, begging you to tell them more, begging you to sell them your product or service.
It ain’t magic, it’s your elevator speech.
Understanding, creating and successfully using an elevator speech, that carefully crafted 13 word response, is a talent few people understand. Master the elevator speech, and 13 words can make a big difference in your earning power.
One book, instantly downloadable, can show you everything about the elevator speech (It has a lot of other names). This amazing book, “Grab ‘em & Close ‘em - the Elevator Speech,” written by sales and marketing veteran BIG Mike McDaniel, walks you through the process of perfecting your own elevator speech sales opener, step by step.
Not just what and how, but the why. Understand your role in this opening gambit, and you understand how to get the big bucks.
You are waiting to get on the airplane and you get bumped into First Class (I said this was a dream). Rich “Corinthian” leather seats, only two across, arm rests between the two, exemplary service, plus, you get to board the plane first.
You sit there watching all hapless underlings file into the back of the plane. You have even been given a drink, before takeoff.
You begin casual conversation with your seat mate, an average looking fellow, wearing a nice but not over expensive suit, polished shoes, loafers, and a tie that doesn’t attract attention.
He has one of those Blackberry things and just checked the weather for your destination city. If clouds don’t move in before you land it should still be pretty. The captain announces the take off and you are amazed at how little noise there is up front. Wow, first class.
You ask your seat mate if the flight is taking him home or away from home. He says he is leaving on the jet plane, how about you? You say you are on your way home and introduce yourself.
Then he does it. Asks the question that has killed more future business than any other.
“What do you do?”
“I, err.. lemme think…” Wake up, this is a dream…
What should you say? Now’s not the time to be thinking of your answer, or stumbling and bumbling with some ad-lib spur of the moment I-sure-hope-this-works answer.
Anytime you are in the presence of a stranger you must be ready for the “What do you do” question. And if you answer in 13 words or less, you can have them eating out of your hand, begging you to tell them more, begging you to sell them your product or service.
It ain’t magic, it’s your elevator speech.
Understanding, creating and successfully using an elevator speech, that carefully crafted 13 word response, is a talent few people understand. Master the elevator speech, and 13 words can make a big difference in your earning power.
One book, instantly downloadable, can show you everything about the elevator speech (It has a lot of other names). This amazing book, “Grab ‘em & Close ‘em - the Elevator Speech,” written by sales and marketing veteran BIG Mike McDaniel, walks you through the process of perfecting your own elevator speech sales opener, step by step.
Not just what and how, but the why. Understand your role in this opening gambit, and you understand how to get the big bucks.
BONUS... if you order now
“Finally an easy to read, easy to understand, easy to implement book
that guides you step by step haw to make a great elevator speech that works! Thanks BIG Mike you are a genius!”
Jack Klemeyer
Business Development Coach
LantzQuest Performance Strategies
www.lantzquest.com
that guides you step by step haw to make a great elevator speech that works! Thanks BIG Mike you are a genius!”
Jack Klemeyer
Business Development Coach
LantzQuest Performance Strategies
www.lantzquest.com
Copyright 2007 Big Ideas Group - all rights reserved
Big Ideas Group - Post office Box 598 - Dugger Indiana 47848
Big Ideas Group - Post office Box 598 - Dugger Indiana 47848
"Grab 'em and Close 'em" is the best explanation I've found on positioning statements. This book tells you step by step why you need an elevator speech and how to build one that prospects simply cannot refuse."
Dale Collie
Courage Builders dot com
Dale Collie
Courage Builders dot com
Others can shoot themselves in the foot, or stick that foot squarely in their mouth with an unplanned “I-never-thought-about-it” response. This amazing book will put you steps, if not miles, ahead of peers and competitors.
13 words that can open doors, establish relationships, build new business. Maybe you can do it in 12. The book will show you how.
Some of the tips in this amazing book:
How to craft and remember your 13 words
Why 150 words won’t work
How to sell without sounding like selling
Why you must include a “hook”
How to spot opportunities at a distance
How to introduce yourself to impress
Why you should be asked “What Do You Do?” first
How to get them to beg for more
Using your 13 words on your business card
Using your 13 words in every email
Ways to sort real-deals from also-rans
“Grab ‘em & Close ‘em - the Elevator Speech” is a must read. BIG Mike looks at all angles of the event from a solid money-making perspective, and works with you so you don’t sound like a hungry salesman who knows nothing but pitches.
Knowing and using a 13 word (or less) elevator speech is a rehearsed and crafted talent you will get from this book that will pay benefits for many years to come.
Who better than you to describe with passion, precision and persuasiveness what you do? A great elevator speech makes a lasting first impression, showcases your professionalism and allows you to position yourself for new business.. it opens doors for business relationships.
13 words that can open doors, establish relationships, build new business. Maybe you can do it in 12. The book will show you how.
Some of the tips in this amazing book:
How to craft and remember your 13 words
Why 150 words won’t work
How to sell without sounding like selling
Why you must include a “hook”
How to spot opportunities at a distance
How to introduce yourself to impress
Why you should be asked “What Do You Do?” first
How to get them to beg for more
Using your 13 words on your business card
Using your 13 words in every email
Ways to sort real-deals from also-rans
“Grab ‘em & Close ‘em - the Elevator Speech” is a must read. BIG Mike looks at all angles of the event from a solid money-making perspective, and works with you so you don’t sound like a hungry salesman who knows nothing but pitches.
Knowing and using a 13 word (or less) elevator speech is a rehearsed and crafted talent you will get from this book that will pay benefits for many years to come.
Who better than you to describe with passion, precision and persuasiveness what you do? A great elevator speech makes a lasting first impression, showcases your professionalism and allows you to position yourself for new business.. it opens doors for business relationships.
Your eMail Signature file is a little 10 line selling opportunity your email program automatically ads to every outgoing message.
Knowing and understanding the importance of signature files, and how to create them is the subject of a special report from BIG Mike’s BIG Ideas Group. This Signature Files Special Report, normally $9.97, is yours, free, when you purchase the Elevator Speech book.
That’s right, you will learn step by step how to design, write, proof and layout your signature file for each of the popular email programs. You will get the exact “do this”, “press that”, step by step, hand holding to install and have your signature file working for you as an automatic billboard.
You get this BIG Mike Special Report as our gift, when you order the Elevator Speech book “Grab ‘em & Close ‘em”
Both for only $27
You don't need a day-long seminar to learn this. It isn't necessary to fly several hundred miles and pay for an expensive hotel to see what AMA has to say about elevator speeches. It's all right here in this $27 book - less money than it takes to fill your gas tank for a class across town - and you won't take any time away from
your important work. Download it and study it while waiting for a hair cut or your next appointment.
Getting the “Hardly Waits?” Can you hardly wait to get started? The book is yours by instant download. You can be working to mold and perfect your 13 words in less than 13 minutes. And all for only $27.00
your important work. Download it and study it while waiting for a hair cut or your next appointment.
Getting the “Hardly Waits?” Can you hardly wait to get started? The book is yours by instant download. You can be working to mold and perfect your 13 words in less than 13 minutes. And all for only $27.00
Once you have a working elevator speech you will want to use it on your email signature file, too. The Elevator Speech book explains why.
